Marketing Mortgages to Millennials
Learn how millennials make purchasing decisions and how personalized video can connect your mortgage marketing to millennials. Continue Reading Marketing Mortgages to Millennials
Paper Beats Rock, Video Beats Paper: How Video Billing Transforms the Customer Experience
Getting bills is one of life’s more unfortunate inevitabilities – except it happens much more often than death and taxes.Are we stuck with bills forever? Does it have to be this way, or can we actually “disrupt” the bill? Continue...
If Interactive Video Isn’t in Your CCM Strategy, You’re Doing it Wrong
So how do you cut through the clutter? Can you supercharge your CCM with specialized tools and resources to stand out from the crowd? Continue Reading If Interactive Video Isn’t in Your CCM Strategy, You’re Doing it Wrong
The 5 Keys for Effective Personalized Marketing
Across industries and media, personalized marketing is growing in stature and prominence, and yet it’s still not without its roadblocks. Continue Reading The 5 Keys for Effective Personalized Marketing
IndiVideo Enables Financial Advisors to Engage Clients with Customized Video
Are you drowning in a sea of data? In our latest post, we examine the 4 main types of audience data and how each can be leveraged for successful marketing campaigns. Continue Reading IndiVideo Enables Financial Advisors to Engage Clients...
Why Financial Institutions Need to Offer a Humanized Digital Experience
In our latest post, learn how financial institutions can humanize digital channels to stay digitally competitive and provide the best possible customer experiences that will continue to generate leads and retain existing clients. Continue Reading Why Financial Institutions Need to...
Omnichannel vs. Multichannel Marketing: Why Their Differences Matter
A marketing team always faces one of its more crucial decisions when determining if a marketing strategy should be multichannel or omnichannel. While there is overlap, each represents a different approach to connecting with customers and helps define what channels...
The Data is In – Here is the ROI of Personalized Video
It’s 2021, the age of streaming services, YouTube vids and viral TikTok dances. In this world, you need to understand that your customer communications management (CCM) strategy is absolutely not competing against other CCM strategies. Instead, to cheekily paraphrase Netflix...
The Top 3 Ways Personalized Video Drives Customer Engagement
There is no doubt that investing in a solid video marketing strategy can be lucrative - but how do we take video to the next level? The answer? Use personalized, interactive videos to boost customer engagement and increase sales, and...
BlueRush and Finovate Over the Years
After attending FinovateFall 2021 in New York City last week, we can't help but to reminisce on our past experiences at Finovate. Every year we love learning about new and disruptive fintech solutions and making connections with individuals across the...