BlueRush is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

BlueRush may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What we collect

We may collect the following information:

• Name, company and job title
• Contact information including email address
• Social Media identifiers
• Anonymous data about which IP Address accessed which site pages
• Web analytics tracking data

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

• Internal record keeping.
• We may use the information to improve our products and services.
• We may periodically send commercial electronic messages about new products, special offers or other information which we think you may find interesting using the email address which you have provided. Every message will contain an unsubscribe link compliant with Canada’s CASL Legislation that enables recipients of those messages to unsubscribe from receiving any promotional material from BLUERUSH.
• We may use the information to customize the website according to your interests.
• We will NEVER sell your Personal Data without your explicit consent.

In accordance with Canada’s Anti-Spam Law (CASL) BlueRush has implemented a formal CASL Compliance Program. We respect electronic communications best practices, and do our best to protect you from spam. For more information please email our CASL Compliance Officer at feedback@bluerush.com.

Retention

We retain Personal Data we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax, or accounting requirements).

When we have no ongoing legitimate business need to process your Personal Data, we will either delete or anonymize it or, if this is not possible (for example, because your Personal Data has been stored in backup archives), then we will securely store your Personal Data and isolate it from any further processing until deletion is possible.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. For more details on how we keep your information safe, please review our Security Policy.

How we use cookies

A cookie is a small file resides on your computer’s hard drive. BlueRush may use what it referred to as a session cookie, and this will be used to identify you as a unique visitor to the site. In this case, the cookie will be used to augment security. The cookies used by BlueRush to this effect are however ephemeral, and will be deleted a short time after your browsing experience has ended. The type of information contained in this cookie is never stored for long-term use.

BlueRush may also use cookies to track your behaviour on the site. The cookies used by BlueRush to this effect are however ephemeral, and will be deleted a short time after your browsing experience has ended. This information may be sent to our secure servers for analysis, but this is stored as generic information, and there is no way to identify the source of the information. It can be referred to as anonymous usage statistics.

Cookies will never contain any of your Personal Data, and they do not transmit any of your Personal Data to our servers.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website

This Website Uses Google AdWords

This website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the BlueRush, IndiVideo, or DigitalReach websites. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

You can set preferences for how Google advertises to you using the Google Ad Preferences page.

Links to other websites

Our website may contain links enabling you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over those websites. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Our policy towards children

This site is not directed to children under 18. If a parent or guardian becomes aware that his or her child has provided us with personal or contact information without their consent, he or she should contact us. If we become aware that a child under 13 has provided us with personally identifiable information, we will delete such information from our files immediately.

Contact Us

You have rights to access your Personal Data and are able to correct, amend or delete that information under certain conditions. In accordance with GDPR regulations, citizens of the European Union or the European Economic Area have the right to be forgotten. If you are a citizen of the European Union or the European Economic Area you can choose to opt out of marketing technologies which track and personalize your experience across our ecosystem. By contacting us, we will update and remove your records from our marketing tools. If you have any questions about this Privacy Policy or your Personal Data, please contact us as follows:

• Email us at: info@bluerush.com with the subject line: Privacy Policy
• Call us at: (416) 203-0618 ext. 3 for General Inquiries

Updates

As our business evolves, we may update our Privacy Policy. Customers can review the agreement anytime on this page.

Last Revised: September 27, 2024